HSM Motors Guyana Inc., the official dealer for Riddara in Guyana and a company born out of Trinidad-based HSM Marketing Company Ltd., on Wednesday officially launched its Riddara brand in the Guyanese market.
The event took place at the Tribe Gastronomic Lounge in Georgetown and marked a major step forward in the evolution of Guyana’s electric mobility landscape.
The launch event brought together an impressive list of distinguished guests and industry stakeholders.
Guests were given an exclusive first-hand look at the Riddara RD6, a full-electric, 4-door pick-up, designed for both modern lifestyles and outdoor adventure.

The showcase provided an up-close experience of the brand’s innovative features, advanced technology, and commitment to sustainability.
The evening also included a vibrant cocktail and social hour, giving invitees the opportunity to interact with the HSM Motors Guyana team, network with fellow leaders, and explore the Riddara models on display in a relaxed and stylish atmosphere.
Speaking at the event, Chief Executive Officer (CEO) of HSM Motors Guyana Inc., Mikhail Hosein, expressed his excitement for the brand’s introduction into the local market and reaffirmed their commitment to supporting Guyana’s transition into smarter transportation solutions.
With Riddara’s arrival, Guyanese consumers can look forward to a new era of electric mobility that blends power, comfort, and innovation.

HSM Motors Guyana Inc. extends its gratitude to all attendees and partners who contributed to the success of the launch.
The company looks forward to building strong relationships with customers, stakeholders, and the wider Guyanese community as Riddara moves toward full market availability.
The event was attended by Natural Resources Minister Vickram Bharrat; Director of Trade and Investment at the Consulate General of Guyana Ganga Singh; Acting High Commissioner to Guyana from Trinidad and Tobago Candice Shade; and CEO of Vision Equipment Supply Mark Maloney , among others.
HSM Motors Guyana Inc. is the authorized dealer for Riddara electric vehicles in Guyana.
The company is an extension of HSM Marketing Company Ltd. and HSM Motors in Trinidad and Tobago, expanding its footprint in the region to support the growth of sustainable mobility solutions.
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